DTC Product Reviews

Online Eye Care Industry – Fast Growth D2C Brands

The eyecare industry is huge – over $40 billion in the US alone. And startups have taken notice, with newcomers attacking margins and service delivery in several important product categories like contact lenses (e.g. Hubble, Waldo, Scout, etc.) and glasses

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Review: Roman for Cold Sores and Herpes

Personal appearance and self-confidence are vital parts of our everyday lives, but there are some things that have a surefire way of chipping away at both. Enter cold sores and the herpes simplex virus. According to the WHO, an estimated

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Illuminate Labs Review

Review: Illuminate Labs Herbal Supplements

If you’re a consumer of dietary supplements in the U.S, you might not be aware of how loosely the Food and Drug Administration (FDA) oversees the market. Manufacturing facilities are regulated but there is no mandated federal requirement to test

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Roman vs Viagra: Which ED Treatment Works Best?

With telemedicine startups and online pharmacies quickly revolutionizing medical treatment, medicine meant to treat conditions like Erectile Dysfunction (ED) are becoming more accessible on the internet through platforms like Roman (or getroman for those of you who speak internet). How effective

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dreem 2 review

Review: Dreem 2 Smart Headband for Better Sleep

If you are like me, and not the best sleeper, then you are probably pretty excited about the Dreem 2 soon becoming available in the United States. Previously limited to Europe, India, and Hong Kong, Dreem is a French neuroscience

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Getting started on Fin vs Fin

Hello and welcome to Fin vs Fin! If this is your first time here, welcome!  We started this site to bring you the best in Direct to Consumer startup reviews, from men’s and women’s health to tasty snacks. We call

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